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60% of enterprises in Group H do not have a website
According to 2020 statistics, website ownership of enterprises is very low in Group H and overall in Turkey.
This data also shows us that a large portion of the enterprises both in Group H and Turkey, ae under the required size for the website ownership, determined by the TCC.
The enterprises who own a website mostly use it for advertisement and PR purposes.
Services provided by enterprises with website ownership
Services provided by enterprises with website ownership(except social media platforms) | Turkey | Group H |
---|---|---|
Enterprises with website ownership. | 53,75% | 39,83% |
Prices and information about goods and services. | 98,69% | 96,49% |
Online ordering, reservation and registry. | 11,94% | 9,70% |
Customization of goods and services according to requests of customer visiting the site. | 11,77% | 11,53% |
Online order tracking. | 10,50% | 9,60% |
Personalization of the web site contents for regular customers. | 17,31% | 22,86% |
Linking to enterprises social media accounts. | 53,22% | 54,73% |
Source: TURKSTAT, Use of Technologies in Enterprises Research, 2020
- Enterprises using social media platforms are not included.
- Total number might not add up to 100% as more than one option may be checked.
- Group H: Transportation and Warehousing
- TCC: Turkish Commercial Code