60% of enterprises in Group H do not have a website
According to 2020 statistics, website ownership of enterprises is very low in Group H and overall in Turkey.
This data also shows us that a large portion of the enterprises both in Group H and Turkey, ae under the required size for the website ownership, determined by the TCC.
The enterprises who own a website mostly use it for advertisement and PR purposes.
Services provided by enterprises with website ownership
|Services provided by enterprises with website ownership(except social media platforms)||Turkey||Group H|
|Enterprises with website ownership.||53,75%||39,83%|
|Prices and information about goods and services.||98,69%||96,49%|
|Online ordering, reservation and registry.||11,94%||9,70%|
|Customization of goods and services according to requests of customer visiting the site.||11,77%||11,53%|
|Online order tracking.||10,50%||9,60%|
|Personalization of the web site contents for regular customers.||17,31%||22,86%|
|Linking to enterprises social media accounts.||53,22%||54,73%|
Source: TURKSTAT, Use of Technologies in Enterprises Research, 2020
- Enterprises using social media platforms are not included.
- Total number might not add up to 100% as more than one option may be checked.
- Group H: Transportation and Warehousing
- TCC: Turkish Commercial Code